Texas Hunt Lodge is just outside of Ingram TX and situated right on the Guadalupe River. With approx. 32 different ranches to hunt on, Texas Hunt Lodge is one of the premier hunting destinations of the world. When I first started talking with Aaron, the owner, about producing the promotional video for them I really didn’t grasp the magnitude of their operation. Every animal you can dream is available at Texas Hunt Lodge and not only are they available, they are BIG. With numerous world records to their credit, Texas Hunt Lodge has the ability to put you on some of the biggest animals in the world, no matter what the species is you are after. From Bongo hunts, to world record elk, they can all be found at Texas Hunt Lodge.
The hunting is just one piece of the puzzle for Texas Hunt Lodge. The accommodations are outstanding as well. Private bed and bathrooms with all the amenities of home await you after a long day of hunting. The food, prepared by a private chef every day is incredible as well. From Scimitar Oryx to Whitetail Deer, they serve everything, and its all fantastic!
Texas Hunt Lodge Promotional Video
Also check out the promo video we did for Africa Hunt Lodge by clicking here
Usually when we get a call about producing a marketing video for corporate clients, the first question is “How much will an X minute video cost”? Our answer is almost always, “Well…that depends…”
As with most anything in this world, video production cost is determined by a litany of factors. Where / what will we be filming, what kind of lighting, what kind of audio, how big of a crew, will we need to rent extra gear, what is the end product, what type of shots does the client want (obviously, an aerial shot is going to cost more than 2 cameras on tripods), what’s the estimated time it will take us to complete it, how quickly does the client need the video turned around, etc. All those factors (and many others) are going to encompass the cost of producing videos. There’s no doubt, a quality, professionally done video is usually not an ultra cheap task. Sure, you can go on Craigslist and find someone to do a video very cheap, but guess what your end product will look like…
Most people do not realize the amount of time, effort, energy, and thousands of dollars worth of equipment that go into making good, high quality, videos. Our clients typically only see the day(s) of filming their videos. A good example is if the client would like a 3 minute marketing video, its going to take anywhere from 3-5 full days (in addition to the filming days) to make that 3 minute video in post-production. If you do 2 days of shooting and 4 days of post, that’s 6 full days of work for a 3 minute video. That’s a normal gig for us. It’s a tedious task piecing it all together, but when that video begins to take shape, it makes all those long days worth it.
That’s not to say video production costs have to be unreasonable. We will do everything in our power to produce the best video we can for the least amount of money possible. Our philosophy is that if we are transparent with our costs to the client and they see we are working hard to do quality work for reasonable money, they will come back to us over and over when they need a video produced.
Other companies might just throw high numbers out right at first with no intention of retaining the customer for the future. For my company, a lot of business is repeat and I strongly believe in the Lifetime Customer Value way of thinking when it comes to pricing. To sum up, there are a lot of questions that will need to be asked by both client and production company before a final budget is determined. My advice to people seeking video production services is to have as much info on your project as possible when you start soliciting quotes. Information is key and will make the initial process a lot easier.
Product and service videos for companies and corporations are an important part of our video business. Companies are always looking for ways to display and advertise their services and products. Video has always been the #1 way to bring a companies product into public view. Whether it be a commercial for TV or just a video to share on a corporate website and social media, video is the most effective ways to get your message across.
Recently I was reading an article on Kickstarter and one of their supporting statistics was that projects with videos showcased on their website have a 50% success rate compared to 30% for projects without video. That’s a telling statistic. A whopping 20% more projects were successful that had videos explaining the idea or product. That shows that people want to be informed, and from the research we have done for our own business, they want to be informed quickly and completely. The videos we produce for companies are straight-forward. We get to the point in a clear and concise manner with a clear call-to-action. We get to that point in a way that keeps the consumer engaged and interested. Our goal is to make someone that is watching a 5 minute video we produced feel like they have been watching that video for two minutes. The old saying is that “time flies when you are having fun” and watching a video is no different. If a five minute video feels like it has gone by quickly, that means the customer was engaged and interested, and after all isn’t that the point?
Just saw an article on http://austin360.com about the Coen brothers filming the remake of the John Wayne movie “True Grit” in downtown Austin. Apparently the film is just wrapping up and has an allstar cast with Matt Damon, Josh Brolin, and Jeff Bridges. Most of the filming has been completed in the Granger area, but apparently the movie has some scenes located in Memphis, so the crew decided downtown Austin at the Austin Club and parts of the Capital would be good locations for those setups. On top of that, the Coen Brother’s have changed the ending of the 1969 film slightly, according to Bob Hudgins of the Texas Film Commission. The film is another example of how attractive Austin is to the film industry as the Coen Brothers choose their locations by want, not by the budget.