austin texas video film production company

Rodriguez Film “Machete” Coming To Austin

I’d like to take the time to tell you about an exciting new action movie coming out of our little city. For those of you who saw Grindhouse (2007) you remember those hilarious fake trailers during the film. Remember this one?


That’s our Capital building!

He knows the score.
He gets the women.

Robert Rodriguez expanded the trailer into a feature length film, and has been shooting it in and around the Austin area since August of 2009. Machete stars Danny Trejo in his first lead role as the title character.
Many big stars are returning from long disappearances for minor roles inthe film, such as Jessica Alba, Lindsey Lohan, Steven Seagal, Cheech Marin, and of course, Robert DeNiro, who plays the corrupt senator Machete tries to assassinate. I remember DeNiro’s political rally scene shooting in front of the Austin Capitol last summer.

Most people don’t realize Austin’s importance in the film industry. Down here we call it the “Third Coast” (after NY and LA). There are a variety of locations like nearby bodies of water, Texas hill country to the west, and grassy plains to the east, as well as an abundance of post production and production houses all around Austin. I’m glad to see a film like this with 20th Century Fox’s worldwide distribution produced completely in Austin.

MACHETE releases this coming Labor Day weekend, September 3, 2010. Be sure to check it out.

Keep an eye on this blog next week, for my “Persian’s review of Prince of Persia.” I realize it’s kind of late, but I had decided long ago that I would never see it. Though, being a Persian myself it comes up in conversation way too often for me not to have solid reasons why I think it’s terrible.